Distribution Is Not a Strategy: Why Your Film Needs a Plan Before Release
Mon, Mar 16
|Virtual Events
Most indie filmmakers finish their film and hope distribution will bring the money later, but distribution alone rarely guarantees profit. In this class, you will learn why strategy must come before distribution and how to think about your film as a product with a clear revenue plan.
Time & Location
Mar 16, 2026, 5:00 PM – 7:00 PM
Virtual Events
About the Event
Most filmmakers focus on finishing their film and hope distribution will bring the money later. Unfortunately, the numbers tell a different story, most independent films never make their budget back after distribution
.
In this eye-opening class, filmmaker, educator and WOCF president, Landi Maduro breaks down why distribution alone rarely leads to profit and what filmmakers should be doing instead. You’ll learn how to think strategically about your film as a product, identify your target audience, and build multiple revenue pathways to prepare for profitable distribution.
Whether your film is still in development or already complete, this session will help you stop hoping for the best and start building a practical strategy that allows your work to generate real income.
Tickets
General Admission
Tickets are $20 for nonmembers, $15 for Topaz members $10 for Crimson and free for Silver, Gold and Platinum members. All discounts are applied a checkout. Be sure to login before you register.
$20.00
+$0.50 ticket service fee
Total
$0.00