Branding & Marketing Your Film with Keena Ferguson

For most indie filmmakers branding and marking your film is usually last on the “Things To Do List. We get so excited about the filmmaking process we forget to create a plan to market it. How are we going to get people interested in our film even when we are in the pre-production phase or before we start shooting? What elements can we put into our film to make it stand out from other indie films that are similar? Keena Ferguson has become a master at getting her film projects out into the fray. Always wanting to tell stories that mattered to her and allowed her to be seen in a variety of roles she began creating content. Her first short film, Kai, won numerous awards, played in more than 30 film festivals and received TV distribution. Her first feature film led to a three picture distribution deal, she won a…